A complete end-to-end solution, the platform incorporates skin sensors, mobile devices pre-loaded with the Sensum app and secure access to a highly-customisable dashboard for viewing, filtering and reporting on results.
Sensum is a mobile software platform that captures and displays emotional and survey responses of members of an audience. It can be used to research, understand and improve audience engagement with any audio-visual content (cinema, video, TV). Since it is based on a mobile platform, Sensum sessions can be conducted in a multitude of locations.
The simple and intuitive dashboard gives users control to create sessions and gain focused insights across a range of audience demographics. Sensum combines traditional survey techniques with proven neuromarketing technology in one cutting-edge platform.